The house
Before it
reaches the site
Good pieces do not sit on a website waiting to be found. Most of what comes through this bench is spoken for before it is photographed, and the private client list is who it is spoken for by.
What it is
A short list, deliberately
It is a list, not a loyalty scheme. There are no tiers, no points and nothing to spend — the only thing it changes is the order in which you hear about a piece.
It is kept short on purpose. A first refusal that goes to four hundred people is not a first refusal, and we would rather tell twenty people about something we think they will actually want.
- First refusal
- Arrivals go out to the list before they are listed publicly, with the figures and the photographs, and you get a day or two to say yes.
- A standing brief
- Tell us what you are looking for — a reference, a stone, a period — and we watch for it. Some briefs take a year. We do not charge for the looking.
- One person
- The same name every time, who knows what you own and what you passed on and why.
- Out of hours
- Viewings outside opening hours when the diary allows, in the private room.
- No fee
- There is no membership and nothing to pay. It exists because it is how the trade actually works.
Joining
How people end up on it
There is no application and nothing to qualify for. If you want to be on it, say so — the worst outcome is that we tell you we rarely see what you are after and it would only be noise.
What goes out is a short note, a fortnight or so apart, when there is genuinely something. Not a newsletter.
- Ask
- Most straightforwardly. Say what you collect or what you are hunting for, and we will tell you honestly whether we see that sort of thing often enough to be useful.
- Buy something
- Anyone who buys is offered it, and plenty decline. Declining is a perfectly sensible answer.
- Sell us something
- People who bring good pieces in tend to know what good pieces are.
- Leaving
- One line, any time, and we stop. You do not have to explain and we will not ask twice.
Tell us what you are looking for
A reference, a stone, a period, a budget — whatever you have. Call +44 20 0000 0000, email clients@yasmindiamonds.com, or send it on WhatsApp.